Flavor Flav and Chuck D are going harder than you think to help out people affected by the devastating wildfires in California, with the Public Enemy duo visiting affected families and raising money with the Black Music Action Coalition this week.
In a recent video shared by the organization on Instagram, BMAC founder and 2025 Billboard Power 100 honoree Prophet guides the two rappers through the Altadena area — one of several areas in Los Angeles County that was ravaged by the deadly blazes this month — introducing them to locals who lost their homes and possessions in the fires and showing off the community’s relief efforts. Flav gives out hugs generously to the people he meets — including a young boy named Grayson, whose drum set was destroyed by the flames.
“This was definitely needed,” Flav, who shared photos from the outing on Instagram, says at the end of the clip. “I’m honored to be here. My heart goes out to everybody that lost homes, pets, all of that stuff — businesses and everything.”
The next day, Public Enemy performed at the coalition’s Jan. 29 ReStore & ReBuild LA Fundraiser — held in partnership with Jimmy Jam and Terry Lewis — as did Andra Day and Anthony Hamilton. In addition to rapping “Fight the Power” for the crowd, Flav and Chuck D also presented Grayson and his mom, Terica Roberts, with $5,000, according to Variety.
The outings come less than two weeks after Flav first teamed up with BMAC on wildfire relief efforts, partnering with the organization earlier this month to form a streamlined GoFundMe page benefiting hundreds of displaced Black households in the Pasadena/Altadena area. While announcing the endeavor on Jan. 20, Flav told followers on social media, “There’s not enough being done for the Black families and the communities … Come on, y’all. Let’s make L.A. strong, baby. Let’s help those in need.”
Watch Public Enemy visit families in Altadena with BMAC below.
